There are horror stories of business owners losing significant visibility as the result of algorithm changes or flawed strategies, and scamming SEO businesses who over-promise and under-deliver are a real threat to anyone unacquainted with basic SEO strategy. The personality chosen for social media should match the voice used in …

SQL Server runs only on Windows Server, whereas Oracle and DB2 can run on several platforms. A web page can be given an immediate freshness score based on its publication date, which decays over time as the content becomes older. Getting BT leased lines used to be the only option …

Note that it's unlikely that you accidentally participated in any of these spammy tactics; if you used them deliberately, knowing the risks involved, it should be clear that they were a contributing factor to the stagnation or reversal of your campaign momentum. No doubt you will already be engaging in …

Websites that have hundreds of pages indexed by Google will always have good authority on a search - and this is achieved by constantly producing new content. Always link back to vendors and brands you've worked with. Chances are that they will share your content if they are mentioned in it …

In the earlier days of SEO, the organic search engine optimization discipline was more of a technical skill, of making sites crawlable. Then the focus switched to creating quality content where keywords were used in a natural way. Because the number of links pointing to your website substantially impacts your …

Markup logos, images, addresses, phone numbers, business name, type of business, reviews, prices, software, and anything else that's relevant to the site. Clients will thank you and visitors will appreciate it. So getting your website higher in the search engines is extremely important. If you write about news, current events …